Pinterest is a social networking website that allows you to organize and share ideas to something called virtual pinboarding.
When you find something interesting on the web, you can pin it using Pinterest and then organize your thoughts into individual pinboards based on categories that you select.
People are using Pinterest for all kinds of interesting things, like planning weddings, decorating their homes or even sharing their favorite recipes.
The possibilities literally are endless!
Here are the reasons on why your business should highly consider using Pinterest.
It Helps You Increase Your Brand Authority
To help position yourself as an authority in your field, share from a carefully vetted combination of sources to ensure your boards contain the most accurate and useful information available.
You Will Expand Your Reach
Use Group Boards and collaborate with popular pinners who have a large following to expose your brand and content to more people.
It Helps You Drive Traffic to Your Site
Pinterest users first have to be attracted to your pins and repin them to their boards.
You Will Have Access to a Variety of Pinterest Resources
No other social network offers as many free or low-cost, third-party resources as Pinterest does!
Offers the Ability to Command the Power of Images – and Words
You have the ability to command the power of words. Yet most people are so busy posting beautiful images on Pinterest, they forget that words still carry enormous weight.
Endows the Ability to Pin Related Content from Other Pinners to Your Board
On Pinterest you can use other peoples’ pins to stand with and add value to your own in a highly focused, controlled package.
Offers the Ability to Connect Pinterest to your Facebook Page
If pinning is part of your business strategy, this is an opportunity you shouldn’t ignore!
Pinterest Offers the Opportunity to Sell
E-commerce site such as Sellpin allows you to create a pin-to-pin “shop” for your goods for sale.
You Can Present and Share Video on Pinterest
The ability to share videos on Pinterest extends you many creative uses besides mere entertainment.
You Can Create Highly Targeted Marketing Opportunities
– By using Pinterest, you can create highly targeted marketing opportunities while making strong statements.
Undoubtedly, Pinterest is a great Social Media tool for your Online Business Success.