Content is King – Why Google Loves Content

There’s an interesting new infograph that was recently published by Brafton.com showing the relation between content and search. This should be nothing new to anyone who’s trying to market their business online.

Content is what people are searching for. Content is what answers peoples questions. Content is what leads to purchasing decisions.

And now with the added layer of social media, people are sharing that content with their contacts. But there’s a catch – it’s got to be quality content! Search engines and real humans are not going to share bad content.

With that said, take a look at the graph below and think about how you can apply it your online marketing efforts. Of course, if you need to know where to get started, pulling quality content out of you and marketing it online is one of our specialties!

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